Hello, I’m Panini

UI/UX Designer at Brooklyn Digital Foundry in New York City and Creative Lead at Gully Gang Records. I design optimized user flows to increase conversions and consistent visual systems that scale. Past clients include Mass Appeal India, Budweiser, LimeTray...

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BDF Website Redesign
UI/UX Design, Prototyping

Visual and UI/UX revamp for Brooklyn Digital Foundry’s website to increase RFPs for the agency’s Digital design services. The update included establishing consistency across pages, introducing animations and improving case study.

BDF Education App Concept 
UI/UX Design, Prototyping

BDF partnered with colleges and universities to examine how technology can help them navigate these recent seismic disruptions. I helped illustrate four ideas that emerged from BDF’s working sessions.

QuicBite App
UI/UX Design, Branding, Prototyping
@School of Visual Arts:

A faster alternative to online food ordering. This 4 week assignment was aimed at solving the problem of option paralysis and optimizing the experience for consumers. 

CardMe App
UI/UX Design, Branding, Prototyping
@School of Visual Arts

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A digital solution for Internationals in the United States to avoid using passports and other sensetive documents to avail services that require a proof of age.


Misc Web Projects
UI/UX, Prototyping
Brooklyn Digital Foundry

🔒️Punya Paap _____Creative Direction, Graphic Design
Gully Gang Entertainment

🔒️Budweiser x Gully Gang
Creative Direction, Graphic Design
Budweiser Capsule Collection

Ideas as Prototypes︎︎︎
UI/UX, Prototypes
Personal Projects

Archived work

Brooklyn, New York